LIVE in Kuala Lumpur, Malaysia

June 21st - 22nd, 2025 | 9 AM - 6 PM (GMT+8)

LIVE in Kuala Lumpur, Malaysia

June 21st - 22nd, 2025 | 9 AM - 6 PM (GMT+8)

The Day I Watched a 23-Year-Old Destroy a Million-Dollar Business

And What You Can Learn From It

Last Tuesday, I sat in a conference room and watched something that made my stomach turn.

A brilliant entrepreneur, 15 years of experience, a team of 12, clients who swore by him… just lost a $2.3 million contract to a kid who barely looks old enough to drink.

The winner? A 23-year-old with a beat-up laptop and a ChatGPT subscription.

The loser? Someone who "does things the right way."

What happened next will probably piss you off.

The Client Had No Idea (And That's the Point)

Last Tuesday, I sat in a conference room and watched something that made my stomach turn.

A brilliant entrepreneur, 15 years of experience, a team of 12, clients who swore by him… just lost a $2.3 million contract to a kid who barely looks old enough to drink.

The winner? A 23-year-old with a beat-up laptop and a ChatGPT subscription.

The loser? Someone who "does things the right way."

What happened next will probably piss you off.

The Client Had No Idea (And That's the Point)

The client didn't know the winner was using AI. They just saw:

  • Faster delivery (2 days vs 2 weeks)

  • Better results (conversion rates 40% higher)

  • Lower price (half the quote)

The brutal truth? The client didn't care HOW it got done. They cared THAT it got done.

Better. Faster. Cheaper.

Game over.

As I watched this unfold, one thought kept hammering in my head: This is just the beginning.

Here's What's Really Happening

And Why You're in Danger

We're not just witnessing another tech trend. We're watching the complete restructuring of business advantage.

The Old Rules:

  • Experience beats everything

  • Quality takes time

  • You get what you pay for

  • Relationships matter most

The New Reality:

  • Speed beats experience

  • AI-powered quality beats manual quality

  • Clients pay for results, not effort

  • Systems matter more than relationships

And here's the kicker: Your years of expertise might actually be working against you.

Think about it. Every "best practice" you've learned... every "proper way" to do things... every process you've perfected...

What if it's all just... slow?

The Problem is Bigger Than You Think

You're competing against people who don't play by your rules.

And here's the kicker: Your years of expertise might actually be working against you.

Think about it. Every "best practice" you've learned... every "proper way" to do things... every process you've perfected...

What if it's all just... slow?

The Problem is Bigger Than You Think

You're competing against people who don't play by your rules.

While You're:

  • Spending weeks on strategy

  • Hiring specialists for every task

  • Following "proven" processes

  • Managing teams and overhead

They're

  • Launching in weekends

  • Using AI as their entire team

  • Testing and iterating in real-time

  • Operating with zero fixed costs

It's not a fair fight. And it's getting worse every day.

Why This Keeps You Up at Night

Because deep down, you know something's changed.

You've felt it, haven't you? That nagging suspicion that you're falling behind. That the market is moving faster than you can keep up.

You see the signs:

  • Clients asking for faster turnarounds

  • Competitors appearing out of nowhere with better prices

  • Your "proven" methods taking longer to show results

  • Younger competitors winning deals you should have locked up

The terrifying part? This is just the warm-up act.

What happens when EVERYONE has access to these tools?

What happens when every 22-year-old with a laptop can deliver what took you years to master?

What happens when experience becomes... irrelevant?

The Uncomfortable Truth About AI

Let me tell you something that'll make half of you angry:

Your resistance to AI isn't about integrity. It's about fear.

Fear that everything you've built doesn't matter anymore. Fear that the game changed while you weren't looking. Fear that you might actually have to... learn something new.

I get it. Change is terrifying. Especially when it threatens everything you've built your identity around.

But here's what I learned watching that contract get signed:

The market doesn't care about your comfort zone.

Let me tell you something that'll make half of you angry:

Your resistance to AI isn't about integrity. It's about fear.

Fear that everything you've built doesn't matter anymore. Fear that the game changed while you weren't looking. Fear that you might actually have to... learn something new.

I get it. Change is terrifying. Especially when it threatens everything you've built your identity around.

But here's what I learned watching that contract get signed:

The market doesn't care about your comfort zone.

The Solution Isn't What You Think

Most people think the answer is to learn AI tools. Get a ChatGPT subscription. Watch some YouTube videos. Maybe take a course.

Wrong.

That's like thinking you can compete with Google by buying a better calculator.

The real solution is systematic prompt engineering.

Not using AI like a fancy search engine. Not generating random content and hoping it works. Not replacing human creativity with robot output.

I'm talking about architecting entire business systems with prompts.

Systems that:

  • Generate complete marketing campaigns in minutes

  • Build funnels that convert while you sleep

  • Create and fulfill products without you touching them

  • Scale revenue without scaling headaches

This is what the winners know.

And what the losers are missing.

I'm talking about architecting entire business systems with prompts.

Systems that:

  • Generate complete marketing campaigns in minutes

  • Build funnels that convert while you sleep

  • Create and fulfill products without you touching them

  • Scale revenue without scaling headaches

This is what the winners know.

And what the losers are missing.

Proof: The Results Speak for Themselves

Since mastering systematic prompt engineering, here's what I've done:

  • Launched a 7-figure coaching program in 3 days using AI-built curriculum, landing pages, and email sequences

  • Created a membership site with 6 months of content generated in one weekend

  • Built and sold a digital product before I even created it (using AI to handle the entire customer journey)

  • Started a done-for-you service business where AI handles 90% of the fulfillment

  • Helped clients launch profitable offers in industries I know nothing about

The common thread? Prompts. Systematic, strategic, scalable prompts.

Not random AI usage. Not hoping for good output. Engineered systems that produce predictable results.

Why Listen to Me?

I didn’t get here by riding trends.

I’ve been in this game for over a decade… built a digital empire, sold in 100+ countries, generated 8 figures across info products, events, software, and coaching.

I’ve spoken on the biggest stages in the world: from Funnel Hacking Live to Success Resources to events alongside Tony Robbins, Brendon Burchard, and Gary Vee.

But none of that matters if I couldn’t adapt. Fast.

When AI hit, I didn’t dismiss it. I built with it.

When others were afraid it would take their job, I used it to build five more.

I was one of the first to launch a 100% AI-generated marketing campaign… copy, design, offer, backend, in 72 hours.

I’ve helped clients go from idea to income without touching a single piece of traditional tech.

I’ve personally coached agency owners, consultants, and ecommerce sellers on how to use prompts to double output while cutting overhead by 70%.

This isn’t theory. This isn’t fluff. This is my actual playbook.

And now… I’m opening it up.

Why Listen to Me?

I didn’t get here by riding trends.

I’ve been in this game for over a decade… built a digital empire, sold in 100+ countries, generated 8 figures across info products, events, software, and coaching.

I’ve spoken on the biggest stages in the world: from Funnel Hacking Live to Success Resources to events alongside Tony Robbins, Brendon Burchard, and Gary Vee.

But none of that matters if I couldn’t adapt. Fast.

When AI hit, I didn’t dismiss it. I built with it.

When others were afraid it would take their job, I used it to build five more.

I was one of the first to launch a 100% AI-generated marketing campaign… copy, design, offer, backend, in 72 hours.

I’ve helped clients go from idea to income without touching a single piece of traditional tech.

I’ve personally coached agency owners, consultants, and ecommerce sellers on how to use prompts to double output while cutting overhead by 70%.

This isn’t theory. This isn’t fluff. This is my actual playbook.

And now… I’m opening it up.

Here's My Offer

And Why It's Different

DO@M (Level M), Sheraton Imperial Kuala Lumpur

June 21st - 22nd, 2025

9 AM - 6 PM (GMT+8)

This isn't another "learn about AI" seminar.

This is a 48-hour execution workshop where you build a complete, revenue-generating system using systematic prompt engineering.

What makes this different:

Most AI Training:

Shows you tools

This Event:

Builds you

systems

Most Workshops:

Give you theory

This Event:

You leave with something live

Most Courses:

Teach you to use AI

This Event:

Teaches you to architect with prompts

What You'll Walk Away With

Day 1:

The Prompt Engineering System

  • The exact prompt stacks I use to generate million-dollar campaigns

  • How to architect AI-powered workflows that replace entire teams

  • The frameworks for turning any business idea into a scalable system

  • Templates for agencies, coaching, ecommerce, and info products

Day 2:

Your Live Build

  • Build a complete business system from scratch

  • Create all your marketing assets using prompt engineering

  • Launch a real offer with real automation

  • Test and iterate using AI-powered feedback loops

By Sunday evening: You'll have a working system. Not a plan. Not homework. A real business that can generate revenue starting Monday morning.

Here's What Others Have Said About Our Previous A.I. Event...

Two Ways to Experience This

In-Person: $1,297

Be in the room where it happens. Direct access to me, live feedback on your build, networking with other action-takers, and the energy that only comes from being there.

All materials, personal attention, and the full experience

Virtual: $497

Full access to everything from anywhere in the world. Same content, same builds, same results. Digital materials and 14-day replay access included.

Perfect for international attendees or those who build better from their own space.

Virtually on Zoom

WHERE?

DO@M (Level M), Sheraton Imperial

Kuala Lumpur, Malaysia

WHEN?

21st - 22nd June 2025

9am - 6pm (GMT+8)

WHERE?

Virtually on Zoom

WHEN?

20th - 21st June 2025

Los Angeles 6pm - 3am (GMT-7)

21st - 22nd June 2025

Kuala Lumpur 9am - 6pm (GMT+8)

21st - 22nd June 2025

Melbourne 11am - 8pm (GMT+10)

Why You Need to Decide Now

Here's the reality: This window is closing fast.

Right now, you have an advantage. Most people still don't understand what's happening. They're still debating whether AI is a fad while others are building empires with it.

But that window is shrinking.

Every day you wait, more people figure this out. Every week you delay, the competition gets stronger. Every month you procrastinate, your current advantages erode a little more.

The early adopters are already winning.

The question is: will you be one of them?

Here's the reality: This window is closing fast.

Right now, you have an advantage. Most people still don't understand what's happening. They're still debating whether AI is a fad while others are building empires with it.

But that window is shrinking.

Every day you wait, more people figure this out. Every week you delay, the competition gets stronger. Every month you procrastinate, your current advantages erode a little more.

The early adopters are already winning.

The question is: will you be one of them?

Your Choice!

And What Happens Next

You have exactly three options:

OPTION 1:

Keep doing what you're doing. Hope your experience and relationships protect you. Cross your fingers that this AI thing blows over.

OPTION 2:

Try to figure this out on your own. Waste months learning tools instead of systems. Join the crowd of people using AI like a better Google.

OPTION 3:

Show up. Learn the real system. Build something real. Leave with an unfair advantage.

Choose wisely. Your future depends on it.

Peng Joon

P.S. Remember that entrepreneur who lost the $2.3M deal? He's now one of my most successful clients. Sometimes losing everything is the wake-up call you need. Don't wait for yours.

P.P.S. I'm only doing this event once in 2025. If you miss this, quite frankly I don’t know when I’ll do it again… maybe next year? By then, how much opportunity will you have lost?

P.P.P.S. Still thinking it over? Your competitors aren't. While you're weighing pros and cons, they're building systems that will put you out of business. The future belongs to the fast, not the careful.

Prompt To Profits by Peng Joon

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